The Wine Net conquering the Norwegian monopoly in Oslo
The Wine Net conquering the Norwegian monopoly in Oslo
There’s no doubt about the importance of the Northern markets for our wines: so, it’s more crucial to take action!
And it is what we did: on 24th September Simply Italian Great Wines organized a whole day dedicated to introduce and meet each other, in a market such the Norwegian one, driven by the monopoly and not so easy to penetrate.
And who else better than Marianne Johnsen, sommelier, journalist and wine educator, who works indeed for the Vinmonopolet, could be a bridge between The Wine Net and the local distribution?
In the morning Marianne introduced a selection of 15 among our most representative wines during the Masterclass, attended by importers, journalists, distributors, retailers and opinion leaders. People have been very interested both in the tasting notes and the storytelling about territories and winemaking processes.
The impression was absolutely positive for us, with excellent prospects of collaboration with the Norwegian market, which seemed to us to be well disposed to welcome new quality labels like those we produce.
We hope that our wines will be a good company during the harsh winter in the North!
